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Join us in swapping toxins for safe, sustainable alternatives for your family and the planet.

What’s your unique needs?

You prioritize zero-waste packaging, certified B Corp status, and eliminating controversial ingredients

You need maximum cleaning power, wide availability, and the best performance-to-budget balance for a busy family lifestyle.

You require unscented, hypoallergenic formulas that are EWG Verified and safe for babies, pets, and sensitive skin.

What Makes Us Unique

We provide carefully curated, unbiased product recommendations to ensure your choices are safe and effective.

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Explore detailed reports and ingredient insights to make informed purchasing decisions.

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The Hand Cream Scam: Why Dry Skin Is The New Normal

“Are you searching for the Best Non-Toxic Hand Cream because your skin feels like sandpaper no matter how much lotion you apply?”
The Teflon Trap: Why You Need the Best Non-Toxic Air Fryers This Year

“I find it tragically ironic that the most popular health appliance of the decade is often a literal “off-gassing oven…”
Best Non-Toxic Frying Pan for a Healthy New Year Reset

“This Christmas was a total whirlwind at the in-laws’ house, and not just because of the kids’ new drone toys. On Boxing Day, my other half was trying to be “Super Dad”…”